Category Archives: Business

What are the pros and cons of using Facebook for businesses in 2024?

Even though Facebook isn’t the new kid on the block anymore, it still holds a strong position for businesses in 2024. Here’s a breakdown of the advantages and disadvantages to consider: Pros: Cons: So, is Facebook right for your business? … Continue reading

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Which social media platform is most effective for building a following and promoting a business?

There isn’t a single “most effective” platform – the best platform depends on your target audience and the type of business you have. Here’s a breakdown of some popular platforms and what they excel at: General Audience: Visual Content & … Continue reading

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What are some important tips for creating an online community for a business on social media platforms like X (formerly known as Twitter) and Facebook?

Here are some key tips for building a thriving online community for your business on social media platforms like X (formerly known as Twitter) and Facebook: Lay the groundwork: Choose the right platform: Foster Engagement: Build Trust and Transparency: Long-term … Continue reading

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How to Create a Business Website in 2024: A Beginner’s Guide to Standing Out

“Ask David” question: “How can I create a website for my business in 2024?” In today’s digital world, having a strong online presence is crucial for any business, regardless of size or industry. But building a website can seem daunting, … Continue reading

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How to Lower Customer Acquisition Costs: 10 Strategies to Reduce CAC

Customer Acquisition Cost (CAC) is a vital metric for any business. If you watch the ABC tv show “Shark Tank”, you know it can make or break an investor deal. It represents the total cost associated with acquiring a new … Continue reading

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The Art of Website Storytelling: How to Captivate Your Audience and Boost Engagement

In today’s digital age, capturing attention online is a constant battle. Websites are bombarded with content, and visitors are quick to click away if they’re not immediately engaged. This is where the power of storytelling comes in. Website storytelling is … Continue reading

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Top 10 Mistakes Nonprofits Make When Building Their Website: A Guide to Getting it Right

Your nonprofit’s website is a digital storefront, a platform to connect with donors, volunteers, and beneficiaries. But with so much riding on your website, it’s easy to make mistakes during the creation process. Here are the top 10 pitfalls to … Continue reading

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How to Create a Nonprofit Website That Drives Donations: A Step-by-Step Guide

Your nonprofit website is a vital frontline for attracting donors and securing the resources you need to fulfill your mission. But simply having a website isn’t enough. To truly thrive online, your website needs to be optimized to inspire action … Continue reading

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Grant Writing for Nonprofits: How to Secure Funding for Your Website

In today’s digital age, a well-designed and informative website is a critical tool for any nonprofit organization. Your website serves as your online headquarters, a platform to share your mission, showcase your impact, and connect with potential donors and volunteers. … Continue reading

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Now that I have my website, what’s next? How do I make it work for me?

That’s exciting! Having your website up and running is a great first step. Now comes the stage of making it work for you, which can involve attracting visitors, converting them to customers (if applicable), and achieving your overall website goals. … Continue reading

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