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- How to Successfully Rebrand Your Website Without Losing Your Audience
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- Apple AI Dictation Error: Glitch or Prank? Why ‘Racist’ Was Transcribed as ‘Trump’
- Making Your Website Accessible with a QR Code: A Simple Guide
- Power Consumption and Image Formats: JPEG vs WebP vs AVIF – Which is Better?
- How to Boost Your Organic Traffic with Google Discover: A Powerful Alternative to Search Rankings
- Do You Need a Blog to Rank High on Search Engines?
- Tech Companies Warn Against Using Their Own AI—What Are They Afraid Of?
- How to Optimize Your Website for Both Search Engines and Users
- Think Twice Before Using Ahrefs’ New Web Analytics: Are You Giving Away Too Much?
- TikTok Trends: Riding the Wave (While We Still Can?)
- Why Brands Are Ditching Big Influencers for Faceless Content
- How to Build a Website That Ranks and Converts with E-E-A-T
- What should the dimensions of a website’s hero image be?
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Category Archives: Marketing
How to Successfully Rebrand Your Website Without Losing Your Audience
Rebranding a website is a big decision—one that can make or break your online presence. If you’ve built a website over several years, you may feel hesitant about changing its name, design, and branding. What if your existing audience doesn’t … Continue reading
Posted in Ask David!, Business, Marketing, Website Design
Tagged 301 redirect, audience, brand recognition, branding, change name, color scheme, colors, engagement, fonts, high-quality content, mailing list app, newsletters, polls, rebranding, redirects, search engine optimization, seo, social media, transparency, typography
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Making Your Website Accessible with a QR Code: A Simple Guide
QR codes are everywhere these days! You see them on menus, posters, and even on business cards. They’re a super easy way to quickly visit a website. This guide will walk you through the process of creating a QR code … Continue reading
Posted in Ask David!, Business, Marketing
Tagged adobe express, canva, flowcode, goqr.me, QR code, qr code generator, qr code monkey, qr code tiger, uniqode, website url
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TikTok Trends: Riding the Wave (While We Still Can?)
TikTok. The land of viral dances, catchy sounds, and questionable life hacks. It’s a cultural phenomenon, a marketing powerhouse, and for some, a full-time job. But with the ever-looming threat of a US ban, is it still worth diving into … Continue reading
Posted in Marketing, Social Media
Tagged aesthetics, algorithm, ban, challenges, content creation, education, influencers, marketing, organic reach, reviews, short-form video, social media, social media marketing, sounds, tiktok, tiktok ban, tiktok trends, trends, US, viral
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Why Brands Are Ditching Big Influencers for Faceless Content
For years, influencer marketing has been a popular strategy for brands looking to gain visibility. But as businesses analyze the numbers more closely, many are realizing that paying thousands of dollars for a single sponsored post doesn’t always lead to … Continue reading
Posted in Advertising, Business, Marketing, Social Media
Tagged authentic engagement, brand strategy, consumer behavior, data-driven, digital marketing, engagement, engagement rates, engaging content, facebook, faceless content, fake engagement, high-quality content, hootsuite, influencer marketing, influencers, influencers alternative, instagram, linkedin, organic content, organic reach, return on investment, roi, scalable, social media marketing, tiktok, tiktok trends, trends, twitter, x
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What is the difference between brand authority and domain authority?
Domain Authority (DA) Brand Authority Key Differences: Are you ready to design & build your own website? Learn more about UltimateWB! We also offer web design packages if you would like your website designed and built for you. Got a techy/website question? Whether … Continue reading
Posted in Ask David!, Marketing, Search Engine Optimization (SEO), Social Media
Tagged backlinks, brand authority, brand awareness, brand reputation, branding, da, domain authority, engagement, high-quality content, marketing, media coverage, search engine optimization, search engine ranking, seo, social media, website age, website structure
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Why a Customizable Website Builder is the Key to Unique Branding
In today’s digital age, a website is more than just an online presence; it’s a reflection of your brand identity. While template-driven website builders offer a quick and easy solution, they often fall short when it comes to creating a … Continue reading
How to Create Your Own Logo? A DIY Guide
Are you looking to give your brand a unique identity without breaking the bank? While purchasing a professionally designed logo can be a great investment, creating your own can be a rewarding and cost-effective experience. This guide will equip you … Continue reading
Posted in Ask David!, Business, Marketing, Website Design
Tagged adobe illustrator, billboards, branding, business cards, canva, colors, combination mark, create logo, digital version, diy, diy logo, evoke emotions, fonts, gimo, graphic design software, intellectual property, lettermark, logo, logo type, relevance, simplicity, sketch, symbol, target audience, timelessness, trademark, versatility, wordmark
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TikTok: A Balancing Act Between Popularity and Controversy
TikTok’s meteoric rise has made it a cultural phenomenon, but its Chinese ownership has raised significant concerns about data privacy and national security. These concerns have led to increasing scrutiny from US government officials, with the potential for a nationwide … Continue reading
Posted in Business, Marketing, Technology in the News
Tagged china, data collection, privacy, tiktok, tiktok ban
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What colors evoke what emotions?
Color palettes can be a very important topic to consider and contemplate when designing your website! One of the great things about UltimateWB website builder is the built-in Styles Manager – it makes choosing colors for your website fun and … Continue reading
Posted in Ask David!, Marketing, Website Design
Tagged attention, balance, black, blue, calm, color palette, color picker, color psychology, color schemes, compassion, creativity, energy, enthusiasm, evoke emotions, gray, green, growth, happiness, luxury, orange, passion, pink, playfulness, power, professionalism, purple, red, sophistication, styles manager, tranquility, trust, warmth, yellow
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