Category Archives: Search Engine Optimization (SEO)

Search Engine Optimization (SEO)

What should the dimensions of a website’s hero image be?

The dimensions of a hero image for a website depend on the design, layout, and how the image will be displayed, but here are some common guidelines: Aspect Ratios Common Dimensions Best Practices How UltimateWB Helps WebP Automatic Image Conversion … Continue reading

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Why Should You Care About Your Website Performance Scores on PageSpeed Insights, Even If Your Website Loads Fast?

If your website loads quickly for you, you might think PageSpeed Insights (PSI) scores don’t matter. After all, if users aren’t complaining about slow load times, why worry? However, website performance scores affect more than just load speed—they impact SEO, … Continue reading

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How to Search in Incognito Mode?

As mentioned in an earlier blog post, “How can I check the SEO ranking of my website?”, it can be useful to search for your website’s target keywords in Incognito Mode to check your search engine ranking without your personal … Continue reading

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What are the most effective off-page SEO strategies for boosting website rankings in 2025?

In 2025, off-page SEO strategies still revolve around building authority and trust with search engines. Here are some of the most effective:   Important Considerations: Disclaimer: SEO strategies are constantly evolving. The effectiveness of any particular strategy may vary depending … Continue reading

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How can I check the SEO ranking of my website?

Understanding how your website ranks in search engine results pages (SERPs) is crucial for online success. This guide outlines various methods for checking your website’s SEO rankings, from simple manual checks to advanced tools. By understanding your current ranking, you … Continue reading

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How does Google’s algorithm affect SEO?

Google’s algorithm significantly impacts SEO by determining which websites appear in search results and in what order. Here’s how:   Key Takeaways: By understanding how Google’s algorithm works and adapting your website accordingly, you can improve your search engine rankings … Continue reading

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How important is Domain Rating (DR) in SEO and building organic traffic?

Domain Rating (DR) is a significant factor in SEO and building organic traffic, though not the sole determinant. Here’s why:   Important Considerations: In Summary: DR is a valuable metric for understanding your website’s backlink profile and its potential for … Continue reading

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When do you use a 301 redirect vs 410 redirect?

Choose a 301 Redirect when: Choose a 410 Response when: Key Considerations: In Summary when updating your .htaccess file for redirects: I hope this helps! Related: Maintain SEO Power During Your Website Migration & Rebuild: A Smooth Builder Switch Are … Continue reading

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Does Google have a 410 redirect budget?

The concept of a fixed “410 redirect budget” for websites is not a formally defined term by Google. However, the number of 410 (Gone) responses in your .htaccess file can indirectly impact your website’s SEO in a few ways: How … Continue reading

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What is the difference between brand authority and domain authority?

Domain Authority (DA) Brand Authority Key Differences: Are you ready to design & build your own website? Learn more about UltimateWB! We also offer web design packages if you would like your website designed and built for you. Got a techy/website question? Whether … Continue reading

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