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Recent Posts
- Desktop Web Design: A Forgotten Art?
- Website or App First? A Startup’s Dilemma
- Integrating Google Adsense Ads takes the PageSpeed Insights Mobile Performance Score from 98 to 85 because of the “Total Blocking Time” – Is there any way to avoid this?
- Shade Your Service Area: Creating a Custom Map for Your Website
- Pro Tip: Why Your Blog Title Shouldn’t Be Your Meta Description
- Is BNI Membership Worth It for Your Business?
- Why a Customizable Website Builder is the Key to Unique Branding
- Google Sites Review: A Simple Start, But Limited Potential
- How to Keep Bounce Rate in Check? Tips for a Successful Website
- GIMP: A Powerful, Free Image Editor for Your Website
- How to Create Your Own Logo? A DIY Guide
- One-Time Payments vs. Subscriptions: A Business Plan Dilemma
- Can WordPress Overthrow Matt Mullenweg? A Look at the Open-Source Landscape
- Web Design Fundamentals: A Comprehensive Guide
- Descriptive Link Text: A Guide to Accessibility
- How to Write Effective Website Copy? A Guide to Engaging Your Audience
- Domain Name Taken? Here’s What to Do
- Domain Name Riches: Countries Cashing In on Top-Level Domain Names
- Should You Host Google Fonts Directly on Your Website?
- Is inline CSS better or using a stylesheet?
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Search Results for: target audience
Is Google Drowning in Ads?
Google shows more “Sponsored” results – i.e. ads – than organic results now… Remember the good ol’ days of Google? A simple search yielded a clean list of relevant results, a gateway to information. Today, however, that experience feels increasingly … Continue reading
Should I create my own website or stick to a social media page?
That depends on your goals! Both websites and social media pages have pros and cons: Website: Social Media Page: Here are some things to consider to help you decide: In some cases, you may actually want to do both! You … Continue reading
Posted in Ask David!, Social Media
Tagged social media, social media algorithms, website vs social media
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Hyphen or No Hyphen? The Domain Name Dilemma
“Should I add a hyphen in my domain name or is it better for domain names not to include hyphens?” Crafting the perfect domain name is a right of passage for any website owner. It’s your digital storefront sign, your … Continue reading
Posted in Ask David!, Domain Names
Tagged brand identity, branding, domain, domain availability, domain name, hyphen, long keywords, seo
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What are some unconventional ways to leverage social media for brand promotion?
Social media is a dynamic landscape, and traditional methods of brand promotion can sometimes get lost in the noise. Here are some unconventional ways to leverage social media for brand promotion: 1. Partner with Micro-Influencers: Instead of chasing celebrity endorsements, … Continue reading
Posted in Ask David!, Marketing, Social Media
Tagged attract customers, brand loyalty, brand personality, brand promotion, branding, celebrity endorsements, community, gamification, micro-influencers, non-profit organizations, sense of humor, social causes, social responsibility, ugc, ugc challenges, ugc contests, user-generated content
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I’m interested in growing my social media following. What services can help?
There are two main categories of services that can help you grow your social media following: 1. Organic Growth Services: These services focus on strategies to attract followers naturally: 2. Paid Growth Services: These offer quicker follower gains, but use … Continue reading
Posted in Advertising, Ask David!, Social Media
Tagged analytics, brandwatch, buffer, content creation, content is king, data ownership, engagement, facebook ads, followers, hashtags, hootsuite, industry trends, influencer marketing, instagram ads, mention, organic traffic, social listening tools, social media, social media advertising, social media contests, social media followers, social media management, sprout social, track brand mentions, traffic analytics, transparency
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What are effective strategies for promoting an eCommerce website? Based on your experience and knowledge, what methods have been successful and which ones have not?
Here are some effective strategies for promoting an eCommerce website, drawing on both successful and unsuccessful methods: Successful Strategies: Additional Tips: Remember, the most successful strategy will depend on your specific niche, target audience, and budget. It’s important to experiment, … Continue reading
Posted in Ask David!, E-commerce, Marketing, Search Engine Optimization (SEO)
Tagged advertising, backlinks, content creation, content is king, conversion rates, customer engagement, e-commerce, e-commerce advertising, fast loading times, google ads, loading time, mobile friendly, organic traffic, pay-per-click, PPC, rsponsive, search engine optimization, seo, social media ads, social media marketing
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What are some alternatives to using an FAQ list on a website? Why might these alternatives be more effective than an FAQ list?
FAQ lists, while a tried-and-true method, can sometimes feel clunky and impersonal. Here are some creative alternatives that can present information in a more engaging way: 1. Interactive Help Center: We offer an interactive help center with the Resources > … Continue reading
What are some best practices for designing a homepage that converts visitors into customers?
A homepage that converts visitors into customers should be designed with a clear understanding of your target audience and their needs. Here are some key best practices to follow: Focus on Value Proposition: Prioritize User Experience: Guide Visitors Towards Action: … Continue reading
Posted in Ask David!, Website Design
Tagged a/b testing, benefit-driven features, benefit-oriented content, call to action, clean design, clean layout, contrast, conversions, cta, fast loading times, headline, hero banner, homepage, mobile friendly, page history tool, simple layout, social proff, technical jargon, testimonials, trust signals, user experience, user friendly, value proposition
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What color background will make your website more successful?
There’s no single “best” color background to guarantee your website’s success. Factors Affecting Background Color Choice The most impactful background color depends on several factors: Understanding Color Psychology Different colors evoke different emotions and can affect user behavior in various … Continue reading
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Website Design Guide: Building a User-Friendly and Engaging Site
“What website design guide is the best strategy?” This guide offers key principles and best practices to craft a website that excels in both user experience and visual appeal. 1. Planning and Foundation 2. Design Principles 3. User Experience (UX) … Continue reading →