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Tag Archives: branding
Hyphen or No Hyphen? The Domain Name Dilemma
“Should I add a hyphen in my domain name or is it better for domain names not to include hyphens?” Crafting the perfect domain name is a right of passage for any website owner. It’s your digital storefront sign, your … Continue reading
Posted in Ask David!, Domain Names
Tagged brand identity, branding, domain, domain availability, domain name, hyphen, long keywords, seo
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What are some unconventional ways to leverage social media for brand promotion?
Social media is a dynamic landscape, and traditional methods of brand promotion can sometimes get lost in the noise. Here are some unconventional ways to leverage social media for brand promotion: 1. Partner with Micro-Influencers: Instead of chasing celebrity endorsements, … Continue reading
Posted in Ask David!, Marketing, Social Media
Tagged attract customers, brand loyalty, brand personality, brand promotion, branding, celebrity endorsements, community, gamification, micro-influencers, non-profit organizations, sense of humor, social causes, social responsibility, ugc, ugc challenges, ugc contests, user-generated content
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What are some successful examples of rebranding in the startup world?
The startup world is full of companies that adapt and grow, sometimes requiring a rebrand to reflect that evolution. Here are some examples of successful rebranding in startups: Dunkin’ Brands: You might know them for their donuts, but Dunkin’ Donuts … Continue reading
Posted in Ask David!, Business, Marketing
Tagged airbnb, branding, dollar shave club, dropbox, dunkin', dunkin' brands, dunkin' donuts, forms & surveys builder app, forms builder app, instagram, lego, rebranding, slack, startups, surveymonkey, surveys, winc
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How many syllables and how many words should a domain name contain to make sure it is easy to remember and user friendly?
While there’s no one-size-fits-all answer, it is generally advised to aim for short domain name vs longer domain names. Here are some guidelines for choosing a memorable and user-friendly domain name based on syllables and words: Syllables: Words: Other factors … Continue reading
Why is “www.” required in front of some domains but not for other domains?
In today’s internet landscape, “www.” isn’t actually required for most domains. Historically, it signified the “World Wide Web” subdomain, where web content resided on a server. However, over time, it became more of a convention than a necessity. Here’s the … Continue reading
Posted in Ask David!, Domain Names
Tagged branding, dns, domain, domain name, search engine, seo, www
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What advantages does a mobile-friendly site have over a regular website that is not optimized for smartphones?
UltimateWB makes it easy to have a mobile-friendly, responsive website, so that it automatically reformats based on a user’s device size for the best experience, with the built-in Responsive app. A mobile-friendly site has a plethora of advantages over a … Continue reading
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